Plus, maybe you want to be a pro-IGer or score some sponsored travel work. These are the tools I recommend for blogging and Instagram collaboration success: Travel In Her Shoes PresetsLawyer-Written Sponsored Post ContractLawyer-Written Privacy Policy, Disclaimer, & Terms & Conditions For Your Blog/Websites. Instead, these companies are scamming me (and you). Clearly, they have no idea what your brand is about. personal brand and the creation of systems and automation that strips the Invite to Venue for Influencer Event 5. (Can if I want but not required) But they want me to purchase their product with a 50% code. Using your brand account, follow the creator on the desired platform, as well as any other social media platforms they use. No worries! Youve had a direct message from someone claiming to be an influencer, who can grow your brand, promote you to their many followers if only you give them free dinner, accommodation or clothes. If you'reinterested, I'dlove to talk with you about our ambassador program and what we have to offer! They would need to follow both of our accounts and tag two friends in your Instagram post featuring our products. Address the representative by name, thank them for considering you, and provide the requested information. Copyright 2023 The Uncorked Librarian LLC. collab with you because you have a view, a meal, a bag, a dress, a bottle, a Product Giveaway or Competition We sell organic protein powders and shakes created by women, for women. Brand collaboration with bad communication, execution. See exactly how your alliance will work jointly. Let me send a DM to Nickki Minaj (Mrs. How much does Instagram pay for 1 million followers? As a brand ambassador, you would partner with us on Instagram campaigns featuring new self-care products that are organic. The takeaway? Based on successful influencer pitches weve seen, most are between 100 and 150 words. Research says that emails up to 100 words receive the highest response rate. She'll often ask for a proper PR contact too, she said. I hate making those because they are mind numbing. Getting a percentage of a discount on a brands item that they have asked you to purchase and showcase on your sacred accounts is not a collaboration; its a consumer purchase. 5 proven Instagram DM templates that work. And while the bikini poses under Why Register Your Blog & Business As An LLCTruth Bomb Blogging Tricks & TipsAffiliate Marketing Programs 101Blogging Courses We Champion To Up Your GameHow To Quickly Increase Your Blog TrafficWhen Blog Inspo Becomes Copyright Infringement. This will improve your response rate. You want to protect yourself and get paid. Please join our community as we wander around the tipsy world reading books and watching movies to inspire travel. Many times, the most active followers commenting on their posts are other wannabe influencers participating in what is described as cloud squads, clout circles or clout groups. Ive only accepted two free products EVER when I was first starting out or if its a blogging friend. The brand will never notice. Records and Personal Information; Grades; Convocation; Convocation We want to send you a bundle of our products for you to try and host a giveaway for your followers! Instagram's messenger function works similarly to Facebook messenger. If you do want to be an influencer, these . We'd love for you tocollaborate with us on our fall social campaign! Their lifestyle. As an Amazon Associate, I earn from qualifying purchases. You should receive free products in exchange for reviews/posts, and most companies will pay you to promote their items. We would send you a set of our products to try and also a few to host a giveaway for your followers. It was last updated July 18, 2022. For many, this is our part-time or full-time job. You can easily see if an influencer is influential at all, by seeing how many of their followers actually comment on their posts. Some subject lines are more direct than others and thats okay! So say these companies reach out to you, and you now have to contact them. What even is a. Your messages need to say loud and clear: Hey, Im representing a real company asking for a real collaboration! Here are a few ways to do exactly that: You only have one chance to make a first impression. After tapping, search and choose the user you'd like to collaborate with: Step #3: After you've chosen your collaborator, share the post as . I completely regret working for free for non-friends as these posts gave me no street cred and only proved that someone will always work for free. As a new small business owner, I found it very helpful and informative. Trust me, I do. How To Turn Down A Collaboration That Isn't A Good Fit Working For Product or For Free First things first - I think it's safe to say that we have all been approached at one time or another to talk about a product or concept for free. It is a bot and uses the same Avatar as the official Collab.Land and sends a link that looks the same as the one sent . 3. Jen Lauren, a nano influencer on YouTube and Instagram, charges around $350 for an Instagram sponsorship (one in-feed post) or YouTube sponsorship (brand mention), and that price will vary depending on the scope of work, shetold Insider when she had just under 3,000 followers. An oft-cited study from Salesloft notes that personalizing just 20% of an email lifts reply rates by 112% (plus 40% more opens). Youll quickly see if this particular influencer is likely to reach people who We get it: influencer outreach feels like a huge hurdle for brands. The gold is in their followers. Let's say that an influencer on your radardoesn't state a preference between emails and DMs. He shared two examples of DMs he sends to brands. Or, you already have the DM in your inbox: Hi Lovely, we just ADORE your gorgeous feed. If you are a smaller influencer, making that money back is slim. Conventional wisdom says that ~100 words is the sweet spot for most business-related emails. Neither should you. The smaller the audience = the bigger the IG scam. How to Invite Influencers to Your Event for Product Launches 6. Keep in mind too the way the creator wants to be pitched. Do you want to reach a few specific influencers? Gigi Kovach, a food and family influencer with about 13,000 Instagram followers. Instead, I feel like I need to clean up my business even more: Hashtags. No the other way Read more about how Jones lands brand deals and sets her rates. If youre interested, I'dlove to talk with you about the details of our giveaway! Many match the discount offered to everyday consumers. You'll also learn best practices for writing and sending Instagram collaboration messages. Why is a free watch not a long-term collaboration? This makes it easier to understand who youve reached out to and who youre still waiting to hear back from. What should you do? [Brand Name] wants to collab with you, [Name]. Assuming youre personalizing your emails (and you should be! Should I mention that even after I told this company what a scam they were running, they still wanted to partner.. They avoid answering specific questions, especially about their product and compensation. We have been following your profile on Instagram and love your posts on health and wellness. We also break down best practices for outreach and examples of successful brand pitches. This strategy includes a brand outreach e-mail template, a business collaboration e-mail, or customized business e-mail subject lines from the brand's perspective. There is a bot pretending to be Collab.Land. This suggests they're actually run . With that out of the way, lets dive into the templates! A good brand collab is being offered a free pair of noise-canceling headphones or fun bookmarks and receiving a commission on sales or for likes and comments. Say seeyaand make sure they know if you're interested. The rules to win would be simple, [insert giveaway rules]. You may become an affiliate and earn a commission. Need help connecting with the right influencers for your brand? This can increase your chances of a speedy reply. Dont sweat it! In situations where emails or DMs are fair game, use your best judgment. We think your appreciation for organic products aligns with our companys mission to provide healthier self-care products for women. She then reaches out to the brand and explains why she'd like to work with them. It is no secret that Influencers have a huge presence in the world of marketing and collaborations with them can be great for you and your business, the only difficulty? Uncorked Pro Tip: What if you no longer want to review the product? Its just the reality of dealing with someone who seeks attention She keeps a "pitch bank" of email templates handy when she's reaching out to brands and potential sponsors. - [insert your name here]. If email isn't their preferred form of contact, adapt your messages to Instagram DMs (and vice-versa). If you don't want to be an influencer, these comments are annoying. Here's a quick win: Never send a direct message that just says "hey" or "hello.". jadedness when dealing with clients, an overestimation of the value of a I love your post(s) about [insert topic here] on Instagram. Heres our recommended order of operations: Influencers typically arent shy about sharing their email addresses. Think about how your message is going to look on a smartphone screen. Dont get too wordy! Grab your reader's attention ahead of other emails and collab requests in their inboxes, Make your recipient feel like your message is personalized and written, Ideal if you and the influencer are mutual followers on Instagram, Convenient for the influencer if theyre super active on Instagram, General Collaboration and Product Feedback Pitch Templates, 4 Instagram Collaboration Email Templates & Samples, TikTok Influencer Outreach: 3 Templates + Strategy Tips to Help, 3 Easy-to-Use Brand Affiliate Program Outreach Templates, Ideal for cold outreach and longer messages, More convenient for sharing resources such as images and links. With that out of the way, lets dive into the templates! Thats okay! Fact: will open an email based on the subject line alone. If you follow The Uncorked Librarian (TUL) on social media, you know that Instagram collab scams and ugly Instagram rear their vicious, greedy heads in the form of kissy emojis and overkill cutesy terms of endearment from smaller clothing and makeup brands. What would a customer or client think when they read this email? Use emails to give a more in-depth explanation of your brand or products. I understand that influencers and IGers want to make it out there. Evaluate how much work will go into the collaboration. We believe your followers would love the chance to win a set of our new evening skincare products, Dusk till Dawn!. You need to perfect your pitch! For reference, this message is ~150 words. Detroit style stuff tho. Some influencers will start building relationships with brands by cold-DMing them on social media, like Instagram. Templates also organize your pitches to make them more direct and benefit-driven. told Insider when she had just under 3,000 followers. But like all marketing options, they have had more than their fair share of bad apples that had tarnished the concept of social media influencing for everyone. My name is [insert name here] and I'm the [position] at [insert brand name]. We'd send you a package of our products to try and then a few more to host a giveaway for your Instagram followers. Need to step up your influencer pitching strategy? Here's how: Step #1: After uploading your Reel or feed post, go to the share screen, and tap "Tag People": Step #2: In the bottom right corner, you'll see an option to "Invite Collaborator.". Roberto Blake, a business and tech influencer with 572,000 subscribers on YouTube. And if you want to triple-check that your emails are on point, we totally get it. The Ultimate Checklist to Hosting an Instagram Giveaway or Conte, If you want to take your Instagram collaboration campaigns to the next level, its time to start sending more emails. 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